Posts under Visual Merchandising
How Product Display Affects Consumer’s Actual Purchase
George E. Belch and Michael A. Belch (2001) says that one of the techniques that marketers strive to develop and maintain brand loyalty among consumers is the prominent shelf positions and displays in stores.
Have you ever seen this popular visual merchandising photo?
If you have liked “Visual Merchandising’ as one of your interest on Facebook, you’ve probably seen this picture because it is the feature photo of the page.
Facts About Planograms That Every Retailer Must Explore
Planogram refer to a schematic representation of a retail store. The diagram shows the best possible placements of the items that ensure maximum sales. Planograms are often termed as POGs and these diagrams depict the layout of a retail store.
Attack of the Clones – Mannequin Strategy
Mannequins should play a key role in any shop’s ambitions to successfully increase sales. They are an excellent way to draw attention to specific items and using a mannequin to display an outfit effectively can often lead to a spike in sales.
11 Things That Grab Shoppers’ Attention
“Got it! Got it!” shout of a young boy while spinning the fishing reel. But before had caught a healthy fish, he did used a bait, attached in the hook, to get the attention to the going to and fro fishes who are looking for food to devour.
He Has No Window, No Great Store But an Eye-popping Display
This guy simply reminds us that the product is still the star, and the other elements of visual merchandising help to enhance the salability of star.
